Social growth
1.03B
Views in 90 days.
+215K followers and 77M interactions. 99% of views came from people who didn’t follow the account yet.
ReelsContentCommunity
Most agencies are execution partners.
We’re your extended arm. Twotone Media is a women-led, end-to-end branding, narrative building, community building, digital marketing and PR agency.
We start with your vision, build the strategy and the roadmap, then work as part of your team to get there. Strategy, narrative, identity, content, community, influencers, performance and PR, from one women-led studio.
Move your cursor. That’s our work.
1B+views for one client
2,000+creator collabs
300+PR campaigns
5,000+creatives
Why Twotone
Not an execution partner.
Most agencies take a brief and work through a task list. Twotone starts with your vision, builds the strategy and the roadmap to reach it, then works as an extended arm of your team. Branding, digital and PR aren’t the job. They’re the tools.
The usual agency
Twotone
Starts with the brief
Starts with your vision
Executes a task list
Builds the strategy and roadmap
Sits outside the business
Works as your extended arm
Sticks to one industry
Uses branding, digital and PR for anyone
End-to-end branding
One agency.
Every touchpoint.
Most brands juggle a strategist, a storyteller, a designer, a community team, an ad buyer and a PR firm. With Twotone it’s one brief, one team and one story.
- 01
Strategy
Know who you are and who you’re for.
Positioning, audience personas, benchmarking, roadmap - 02
Narrative building
The story only you can tell.
Brand story, founder narrative, thought leadership, pap and meme page campaigns - 03
Identity
A look and a voice people remember.
Brand essence, tone of voice, visual system - 04
Content
Stories made for every screen.
Reels, shoots, podcasts, design, 5,000+ creatives - 05
Community & social
People who stay, not just scroll.
Community building, social calendars, community management - 06
Influencers
The right voices, at scale.
2,000+ creator collaborations with actors, hosts and experts - 07
Performance
Paid media tied to real numbers.
Meta ads for awareness, sales and lead generation - 08
PR & events
The headlines and the rooms.
Press, founder features, launches, BTL activations
Start with one stage, or hand us the whole journey.Plan my brand
Five years in
For one account we earned 1.03 billion views in 90 days. Our performance campaigns reached 3.97 million people on Meta and drove 92.9K link clicks in 90 days. For a foundation we got 3,500+ community dogs microchipped and vaccinated in three months, a first in India, and gathered 20,000+ signatures on a petition. We’ve built followings of 400K+ for individuals, shaped narratives through pap and meme page campaigns, and run political campaigns from strategy to street.
Selected work
The proof.
Political campaigns, foundations, founders and individuals. Screenshots, not adjectives.
Performance marketing
3.97M
People reached on Meta in 90 days.
92.9K link clicks, 86K+ of them in the first 30 days.
Meta adsLead generation
Earned media
300+
PR campaigns, and press that ran.
Inc42, ETtech, Business Standard, Wine Spectator and Travel Trade Maldives, for resorts, SaaS founders and authors. $1M+ in coverage.
PRFounder featuresLaunches
Founders and individuals
400K+
Followers built for individuals.
Narrative building for founders, spiritual leaders, astrologers, authors and artists, with a complete digital and PR plan behind each voice.
NarrativeDigitalPRPodcasts
Political campaigns
Political campaigns, from strategy to street.
The narrative, the student voice, rallies, creators and a daily content engine, built and run as one campaign.
StrategyNarrativeDigitalCommunityInfluencers
Foundation, community animals
3,500+
Community dogs microchipped and vaccinated in about three months.
A first for India. We built the community of pet parents, volunteers and partners that made it happen on the ground.
Community buildingCampaignOn-ground
Foundation, advocacy
20,000+
Petition signatures for a foundation.
A campaign that turned attention into action, carried by the community we’d already built around the cause.
CampaignCommunityAdvocacy
- 1B+views on one client account in 90 days
- 5,000+creatives produced
- 2,000+influencer collaborations
- 300+PR campaigns
- $1M+worth of media coverage
Made in the studio
5,000+ creatives.
Designed in-house for causes, campaigns, festivals, institutes, founders and brands. Pick a sector, or browse it all.
Influencers
2,000+ creator collabs.
Actors, hosts, educators and creators who carried our clients’ stories to their own audiences. A few of the faces who said yes.
Who we work with. Any industry, any individual.
Brands, retail, restaurants, startups, B2B, educational institutes, foundations, political campaigns, founders, authors, artists, lawyers, photographers, hospitality, spiritual leaders and public figures.
Community building
Communities,
not just followings.
Followers watch. Communities act. We build the kind that show up, sign up and speak up, around brands, causes and the people behind them.
- Cause communitiesPet parents, volunteers and supporters rallied around a foundation’s mission.
- Drives and petitionsVaccination drives, adoption camps and 20,000+ signatures.
- Creator networks2,000+ collaborations with actors, hosts and creators who join the brand’s circle.
- Community managementConversations, comments and DMs handled daily, so people feel heard.
Clients
In good company.
Tourism boards, resorts, foundations, startups, institutes, festivals, publishers and the people who lead them.
Individual clients
The people we build for.
Founders, authors, spiritual leaders, podcasters, lawyers, photographers and artists whose narrative, digital presence and PR we build and run.
- Spiritual leader
- Speaker and author
- Astrologer and author
- Founder
- Author
- Rotary leader
- Podcaster
- Photographer
- Lawyer
- Dancer
The founder
Swati Tandon
“Women don’t just sell products. They shape perception, build emotion and create culture.”
Swati started Twotone after seeing why so many agency and client relationships fail: agencies act as execution partners instead of thinking alongside the brand. Before Twotone she spent 19 years across print, digital, film and advertising, working with studios including 20th Century Fox and Columbia Pictures on Oscar-winning films, and alongside A-list celebrities.
An all-women studio
Founded and run by women. Aesthetics, empathy, storytelling and detail are the edge we bring to every brief.
Shikha Mishra
PR Consultant
Dishari Pathak
Account Manager
Jayaa Dayal
Admin and Influencer Coordination
Varuni Verma
Graphic Designer
Jhanvi Sharma
Graphic Designer
FAQ
Good questions.
How is Twotone Media different from other agencies?
We don’t work as an execution partner. We start by understanding your vision, build the strategy and roadmap to reach it, and then work as an extended arm of your team to deliver it.
What does end-to-end branding mean at Twotone Media?
One team handles your brand from strategy and narrative through identity, content, community, social media, influencers, paid campaigns, PR and events, so the brand looks and sounds the same everywhere and you deal with one agency instead of five.
Which industries and clients do you work with?
All kinds. Brands, retail, restaurants, startups, B2B businesses, educational institutes, foundations and political campaigns, as well as individuals such as founders, authors, artists, lawyers and photographers. We treat branding, digital and PR as tools and use them to suit each client’s needs.
Which social media platforms do you manage?
We manage Instagram, Facebook, YouTube, X (Twitter), Substack and Reddit, end to end: strategy, content calendars, content creation, posting, community management, growth and monthly reporting.
Do you do community building?
Yes. We build and manage communities around brands, causes and individuals, from cause communities and creator networks to petition and volunteer drives, so your audience doesn’t just follow you, it acts with you.
What is narrative building?
Narrative building shapes the story behind your brand and its leaders: the brand story, messaging pillars, founder narratives and thought leadership. It gives every post, campaign and press feature the same story to tell.
Is Twotone Media a women-led agency?
Yes. We’re founded and run by women, with an all-women creative, strategy and execution team.
How do I start a project?
Email swati@twotonemedia.in or call +91 99990 87257 with a short note about your brand and goals. We’ll set up a call and share a proposal.
Social media management
Every platform. Run daily.
Social media management is what we’re known for. We run your channels day to day, from strategy and calendars to content, posting, community management, growth and reporting.
Included:
Strategy & calendarsContent creationPosting & schedulingCommunity managementGrowth & paid boostsMonthly reporting